Sentiment Analysis That Decodes Public Tone Before It Shapes Perception
Media Watcher’s sentiment analysis tool gives you real-time emotional context behind every media mention - across platforms, languages, and formats. Track polarity shifts, decode public tone, and respond before perception becomes reputation.
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100k+
Media Sources
25+
Years of Historical Data
80+
Languages
235+
Regions
Understand the “Why” Behind Every Mention
From individual reactions to global sentiment trends - our sentiment analysis software shows what’s being said, how it’s being said, and why it matters.
Focus on Emotion, Not Just Exposure
Get past surface-level visibility. Our AI sentiment analysis software scores every mention with emotional accuracy - helping you understand what’s being said and how it’s being said.
- Entity-level, case-level, and story-level analysis
- Classifies sentiment as positive, negative, or neutral
- Real-time sentiment analysis across 100k+ media sources
From executive names to industry-wide events - every mention is decoded instantly.
Filter Out Noise. Spotlight What Matters
Not all mentions deserve your attention. Our sentiment analysis system helps you filter out neutral or low-impact content - and zero in on what moves the market.
- Filter by sentiment score, platform, region, and time
- Spot emotionally charged mentions early
- Auto-prioritizes stories that influence public perception
Stay focused on content that drives actual impact - not clutter.
See Audience Perception Across Platforms
How does the world feel about your brand, your CEO, or your campaign?
With our Sentiment tracking tool track audience tone across all major platforms - and understand what’s fueling support or backlash.
- Analyze by intent (advocacy, support, criticism, etc.)
- Discover optimistic vs. pessimistic audiences
- Track polarity trends over time
From social channels to online press - understand when and where tone shifts.
Zoom Out for Trends. Zoom In for Insights.
Our sentiment analysis dashboard lets you shift between macro and micro instantly - with visual breakdowns that turn complexity into clarity.
- Mentions volume timeline
- Country and region-based sentiment scoring
- Platform-wise sentiment breakdown
- Related topics and share of voice
From daily news spikes to global emotion maps - get the full picture, fast.
Detailed Dashboard
Trend Analysis
Mention Analysis
AI Insights
Your Media Monitoring Dashboard - All the Insights You Need in One Place
Media Watcher gives you a comprehensive view of how your brand, industry, or topic is being discussed across global media. From real-time news updates to social media conversations, you can easily track, analyze, and act on media developments that matter to you.
Find out where the term is trending
Get complete knowledge on the reach of the mention along with the topics it is associated with.
Get detailed metrics on each mention’s reach, including likes, shares, and comments, to understand the engagement level.
Track trending hashtags and topics associated with each mention, offering deeper insights into ongoing conversations.
See who is talking about the searched term
Find out what top influencers and news channels are saying about searched term.
Get the number of mentions in the top news channels.
Understand what the experts are saying about the searched term
Measures the impact and reach of each mention, helping you identify key conversations.
Learn anything about the searched term
Use our AI assistance to find out specifics about the searched term.
Lead the Narrative. Don’t Just React to It.
In fast-moving markets, perception can shift in minutes. A single negative headline, a viral social post, or a misinterpreted quote can spiral into a brand crisis before your team even notices. Most businesses find out too late - when reputations are already damaged, stakeholders are questioning leadership, and the media has moved on to the next story.
Media Watcher’s sentiment analysis platform gives you the power to detect these shifts as they happen. Using an advanced sentiment analysis method that blends real-time sentiment scores, platform-level filtering, and emotion-based trend detection, you get a live pulse on how your brand, executives or campaigns are being portrayed - across sources, regions, and timeframes. Instead of reacting to perception, you shape it.
Frequently asked questions
What is Sentiment Analysis? 
It’s the process of identifying emotions, like positive, negative, or neutral, in media content.
What is a Sentiment Score? 
A Sentiment Score tells you how positive or negative a piece of content is, based on AI analysis.
How can Sentiment Analysis Solutions help me?
They help you understand public opinion about your brand, topic, or campaign.
What is a Sentiment Analysis Platform?
It’s a tool that automatically reads media and shows you how people feel about your topic.
What is Media Sentiment Analysis used for?
It’s used to track how the media talks about you - whether in a good, bad, or neutral way.
Understand Media Sentiments Reduce The Noise
- Find the right feature mix and pricing for your business
- Get your current solution provider audited & minimise your changeover risk
- Get customization options to tailor your solution