Stay Ahead with Sentiment Treefall Alerts
When brand perception shifts - usually before it hits the headlines - Media Watcher alerts you first. Real-time sentiment change alerts let you act fast, protect your reputation, and turn the tide early.
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What Makes Our Sentiment Alerts Stand Out
Media Watcher’s Sentiment Alerts detect emotional shifts before they explode - using AI, multilingual signals, and real-time context to keep you ahead of the story.

Real-Time, AI‑Driven Sensitivity
Advanced NLP models detect not just positive/negative, but nuanced shifts in emotional tone - so you see a 10% drop before it becomes a narrative.
- Detect even subtle sentiment shifts with precision-trained NLP models.
- Identify perception dips early - before they evolve into full-blown crises.
- Monitor tone and emotion beyond keywords, including sarcasm and slang.
Multilingual & Multichannel Coverage
From global brands to regional campaigns, we process over 100 million sources - including social, news, review, and forums - across languages and local slang.
- Track sentiment across 100M+ sources including news, forums, and social.
- Get accurate alerts in over 30 languages, dialects, and local expressions.
- Capture signals from both mainstream media and niche community posts.

Intelligent Spike Detection
Unlike basic volume alerts, our system compares trends against dynamic baselines - ensuring you’re notified when sentiment deviates from the norm.
- Get notified only when sentiment shifts break normal trend thresholds.
- Filter out noise and focus on meaningful deviation from baselines.
- Spot unusual engagement or narrative surges before they go viral.

Emotion Layering
Beyond polarity, track emotions like joy, anger, sadness, and surprise in real-time to understand how conversation shifts affect your brand.
- Understand why sentiment is shifting with real-time emotion mapping.
- Separate general negativity from anger, sadness, or disappointment.
- Track emotional build-up to anticipate audience reactions more accurately.
Be First to Know. Be First to Act.
Most teams don’t realize the narrative has shifted - until it’s already on fire. By the time internal alerts catch up, it’s too late. The headline is viral, the investor call is panicked, and the public sentiment? Unrecoverable.
Media Watcher flips that timeline. Our Sentiment Change Alerts catch the drop before it becomes a downfall. Whether it's a tweet storm brewing, a media hit taking a wrong turn, or a grassroots backlash on forums-you're informed early, with context and clarity.

Where It Helps Most
PR & Reputation Teams
Spot potential crises early - respond proactively, not reactively.

Political & Stakeholder Affairs
Track shifts in public narratives to inform messaging strategy.
Brand & Product Managers
Monitor sentiment around campaigns, launches, and partnerships in real-time.

Investors & Analysts
Watch corporate sentiment surge or dip in investor forums and news.
Make Your Media Intelligence Insightful
- Find the right feature mix and pricing for your business
- Get your current solution provider audited & minimise your changeover risk
- Get customization options to tailor your solution